The tagline for this year's campaign was Everything for U. From that, we created a catalog that was sent to graduating high school students, giving them a taste of college life, a few tips and a reminder that Target's got everything for college, all year.
Creative Team: Cathe Jacobi (CD), Jake Pasterski (ACD), Lindsay Fischer (AD), Kelly Gray (AD), Erin Mercurio (AD), Liz Matassa (Producer), Laura Ventrella (AE), Kiera Jacobson (CW)