To show Target's dedication to the LGBTA community, we created a mantra that encouraged all people to take pride in who they are and the steps they took to become who they are.
We began with a post in April, regarding Indiana. We followed up in June with a video, social content and event presence. Finally, we had the opportunity to share in the celebration of the Supreme Court's decision to legalize gay marriage.
Creative Team :: Todd Waterbury (CCO) Steve Chirhart (ACD) Allan Peters (AD) Jon Erickson (AD) Kiera Jacobson (CW) Josh Thacker (Director)